01
Concept art
Campaign concepts and visual exploration.
The SLD Lab · On-demand creative desk
You bring
the idea.
We build the thing.
Images, short videos, voice overs, avatars and strange requests without another subscription, another platform or another piece of software you need to pretend you understand.
001What The Lab is
Not every idea needs
a campaign team.
Sometimes you need one image, one clip, one voice over or one weird visual experiment and you need it without turning the request into a three week procurement event.
The Lab gives smaller creative requests access to the same thinking and production engine behind StoryLabDigital, scaled to suit the work.
002What comes out
Real outputs.
No stock excuses.
A selection of stills and clips created through the same production engine behind StoryLabDigital.
02
Avatar video
Presenter led content without the studio booking.
03
Animated visual
Movement ready visuals for digital content.
04
Concept image
A rough thought turned into something visible.
05
Animated video
Short form motion designed for attention.
06
Cinematic poster
High concept artwork with campaign potential.
003How it works
Four steps.
No circus.
The request stays simple, the scope stays clear and nobody needs a twelve-slide status deck.
01
Send the idea
Tell us what you want to create, where it needs to work and when you need it.
02
Get a clear estimate
We choose the right production route and confirm the scope, timing and price.
03
Approve and pay
Once the estimate is approved and payment is received, the work enters production.
04
Receive the finished work
Your final files are delivered through a clean download link, ready to use.
004What you can request
Choose a format.
Or ignore the list.
The categories help us route the request. They are not creative handcuffs.
01
Indicative from R99
AI image creation
Campaign visuals, concept art, social imagery, product scenes and unusual visual experiments.
02
Indicative from R350
Short AI video
Short clips, animated scenes, transitions and social ready cinematic moments.
03
Indicative from R150
Voice over
Narration, explainers, character voices, announcements and short form audio.
04
Indicative from R450
Avatar video
Presenter videos, announcements, training content and internal business communication.
05
Indicative from R500
Social reel
Short form content created for LinkedIn, Instagram, WhatsApp or internal campaigns.
06
Quoted per request
Custom Lab request
A half formed prompt, strange visual thought or idea that does not fit neatly into a category.
Starting prices are indicative only. Final pricing depends on complexity, duration, source material, licensing, delivery format and the number of required outputs.
005Where the line sits
Small request?
The Lab.
Bigger opportunity?
StoryLabDigital.
The Lab is a good fit when
The request is small, focused or experimental.
You need a fast creative output rather than a full campaign.
You know roughly what you need but not how to produce it.
You want to test an idea before investing in something larger.
StoryLabDigital takes over when
The project requires strategy, scripting or creative direction.
There are multiple deliverables, stakeholders or approval rounds.
The work forms part of a campaign, series or larger platform.
The idea needs more than a quick production workflow.
Good to know
One revision is included. A bottomless pit of “one more change” is not.
006Send the idea
Messy is fine.
Boring is optional.
Tell us what you are thinking even when the thought is still held together by screenshots, voice notes and unreasonable optimism.
Requests are reviewed before production begins.
Estimates are normally sent within 24 business hours.
Prefer email?
hello@storylabdigital.co.za
The SLD Lab
Ideas do not need to arrive finished. They just need to arrive.